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Zorays Khalid

Online Monetization Through Affiliate and Influencer Marketing

6 minutes

Well I help people and businesses acclaim their social branding quotient they deserve. I do it by creating a hype in the digital world by continuous self-bragging and ARTICLE SHARING ON ALL INFLUENTIAL CHANNELS that I have created or simmered through over the past 13 years of my online journey. I have an influencer network of a whopping 71,000 followers.

Currently, I monetize my projects via AdSense, JV Zoo, Warrior Plus, Amazon Associates, Fiverr, Daraz (both affiliate and ecommerce store), Walee, Commission Junction and Rakuten Affiliate accounts.

STATS 3,619 monthly uniques on blog 4,377 monthly impressions on blog 1:05 avg time spent on blog 45.0k social media followers.

Good storytelling has always been a key component of effective marketing, long before social networks even existed. Brands will look deeper into the two ends of their marketing funnel and how social can influence these elements. Brands need to graduate from throwing $$ at people with large networks and instead focus on influencers that truly help them meet their objectives. If it’s Killer SEO you’re looking for, you don’t need to be targeting Instagrammers and instead might want to focus on bloggers who may or may not be an “influencer” in social media. On the other hand, if brands would celebrate their fans more often in social media, these brand advocates can become influencers in their own right, and this is the approach that we recommend to brands before investing in transactional influencer relationships versus long-term mutually beneficial brand advocacy relationships.

Walee PayoutCreating value from matching the right connections between each side of today’s marketplace will separate the winners from losers in next generation Influencer Marketing. The mixing of technology, content and brands is only just beginning. Brands would find social/digital ambassadors in other teams/departments so that your entire organization feels like they have skin in the game for the success of your social content and engagement strategy. They would bring it into the Pakistani Social Media editorial. As soon as executives see the storytelling potential in platforms — Snapchat and Facebook Live are today’s two best examples—it becomes easier to think about platform strategy and personal branding investment from the very beginning of the production process. Brands need to identify who matters to their audience. It has to make sense for that person to be involved with their product. We need to understand why they would recommend it. Phlip Kotler’s principles of marketing:

  1. A focus on addressing people’s needs and the benefits which he would deliver to them and
  2. A concentrated process of communication and exchange with an inflamed base.

What’s changed recently is an explosion of technology and social media. With the advent of YouTube, everyday people achieved fame and immense followings. At the same time, the rise of ad blocking software has also created obstacles for marketers and called for new strategies to reach consumers. Now, with a myriad of social media and video sharing platforms, there are many opportunities for brands with varying budgets to reach their consumers in a more authentic and intimate way. Therefore, it is no surprise that social media influencer marketing is growing exponentially.

Read A Case Study About Pakistani Influencer: Nasir Khan Jan

Psychology Of Personal Brand

Influencers marketing personnel aren’t just YouTube stars or people with thousands of Twitter followers. They are everyday folks who have conversations with friends and family. With technology now, we can also focus on individuals as micro influencers. Whereas I see the Influencer marketing is generally focused on those klouts with big followers, which is great, I need that too, but let’s not forget about the general populous.

As an ultimate influencer marketing wiz kid, I at zorayskhalid.com also think that a lot of companies are missing their biggest source of influencers: their employees. Facilitating one’s employees to be more social and building their trust to believe in the brand and products would mean more families and friends buying those products because that information is coming from a credible source from within them.  There is nothing like in-person meetings to really understand influencers marketing and also encourage influencers to work with brands. Those in-person interactions help create a brand loyalty that you just can’t buy.

Deconstructing influencers

With too much focus on the trend with big data when small data, well gained and used, are very useful for building brands, etc., too. The consumers want to have is the freshness of data delivered to them contextually and the content must be relevant. Two things we want three things we desire – relevance , freshness and authenticity of information. If an influencer wants to pitch a bunch of stuff that sucks they might lose that stature. Opening up the universe of content to brands and the resources of brands to the raw talent is hugely exciting (new) and relevant (sympathetic to content consumption) yet fraught with difficulty (it is new), complexity (there are many nodes in the chain) and as yet unproven.

While many think that influencer marketing is a recent phenomenon, it has actually existed in marketing for quite sometime. Influencer marketing is the process of a brand partnering with someone that holds influence and importance with the brand’s target audience. Using this definition, it has been done with radio personalities mentioning brands, blogging, and the standard celebrity endorsement for quite some time. I am listing down 5 non-celebrity influencers that I follow on Instagram, YouTube, and/or any other platform. For each of them, I have written in some detail what content they make (in videos, stories, images, etc.). I have written down all the ways they add value in my life (e.g. what I learn, what habits I form, what mindsets I adopt, etc., because of them).

Influencer Content Value For You
 

 

Kulsum Khan

 

 

Public speaking, Personal Branding

 

 

If she can, why I can n’t

 

 

Raza Akber

 

 

UI/UX

 

 

Free templates

 

 

 

Hamna Shah

 

 

 

Lifestyle

 

 

 

Knowing the life of a barrister, conference details.

 

 

 

Idrees Farooq

 

 

 

SEO

 

 

 

Free tips

 

 

Ayah Alfawaris

 

 

RE

 

 

Inspiration for Solar education

Promotions as Influencer:

Another way of monetization is by enabling your Personal Blogging Network with AdSense.

AdSense is a master way of generating revenue from online website and blog (your online diary). If you are active on Social Websites like Facebook, Twitter, Instagram etc. You should think of starting a website or a blog of your own e.g. if you think your friends and family support you with likes on making good food and appreciate your post about it? There you have an idea.

Why AdSense?

AdSense is a product by Google. If I promote my website on AdWords (targeting Keywords searched on Google Search Engine or partner networks) then Google is paying a whopping 68% of my budget to you if my add shows on your website or blog.

You can generate revenue by targeting my website related keywords in your content, and thus the more competition I have I will be interested in paying higher cost per click to Google to make sure my advert shows on your blog.

My checklist for enabling AdSense monetization on a new website/blog:

1. Profanity: Should not promote/sell explicit category content.
2. Content: Should be engaging and worth it.
3. Theme: For WordPress in specific there has to be a specific well widgetted theme. In general, navigation has to be extraordinary.
4. Traffic: Non bot, organic traffic with high CTR.
5. SEO: Search console integrated and pinged for indexing.

Frequenly Asked Questions (Yes/No)
1. Is keeping your website/blog on SSL mandatory?
No.
2. Is sizeable traffic required for approval?
Yes.
3. New blog can also apply?
Yes.
4. Is there a way you can collaborate with me?
Yes.

If you already applied to AdSense and got rejected. Do not lose hope. Inbox me, I have multiple ways around.

Well AdSense works equally well with YouTube because YouTube is also a partner network and owned by Google.

How much does YouTube pay Commission per 1000 views?

There are no guarantees under the YouTube partner agreement about how much, or whether, YouTube pay Commission per 1000 views. Or would Google Adsense even pay for youtube views?

Earnings are generated based on a share of advertising revenue generated when people view your video – so more views may lead to more revenue.

YouTube Pay Rate Per View

On average, you can earn $.80 according to 1,000 perspectives monetized by banner advertisements, or, $five-$8 consistent with 1,000 views on a video monetized by means of rollout commercials (the advertisements before the video). So, on a video with 1,000,000 views monetized by rollout ads, you can earn $five,000-$eight,000.

Youtube/Google stocks ~45% of their advert sales from the content material with the content material writer. The ad revenue is amassed when a viewer clicks on an ad. that is referred to as price in keeping with click on. Now, CPC can range primarily based at the ad.

You may anticipate an accounting firm to pay a better CPC than a toothbrush business enterprise because their patron Lifetime cost (CLV) is better. Youtube/Google goes to pick the commercials they location based totally on the very best probability of a click. elements that come in to play include the individual viewer and the facts Google has on them, and the subject of the video.

How do you capture YouTube Traffic?

  1. Easy, use Google keyword planner and you can see(for free) what keywords people are searching for.
  2. Make videos optimized for those keywords. (High Quality)
  3. Videos with lots of views will PERMANENTLY rank for these search terms, exposing you to ALL FUTURE traffic!
  4. If you don’t have enough subscribers to get you those views, you’ll want to buy them for the time being.
  5. Soon, you’ll have enough ranking videos and subscribers to rank for a good number of keywords, and you’ll begin growing organically.
  6. Profit!
There are lots of things you can do to boost your video that don’t involve spending anything.

Getting Bored Watch This Video Gone Viral! National Anthem

I have traveled 8 different countries around the world. Read my article Pakistan equates to. I bought this amazing and handy Graphic Design tool from my trip to Thailand.

In 2020, Pakistani Social Media will see the next phase of platform adoption in VR, including Facebook’s Oculus. We know this is 10 year plan for Facebook, and having been diving deep I think people will be surprised at the existing level of sophistication.) Add in HTC and Google to the mix, and we will have increased understanding of the potential of virtual spaces – including what it will mean for social and business. Add in consumer 360 degree content to the mix, with a push from YouTube and Facebook too, there will be fun for consumers and producers alike. It’s time to get creative and ready to explore what we all know will be a big wave of change in Pakistani Social Media. Contact for knowing what horizons I deliver with our influencer network.

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