Connect with Zorays

Hi, what are you looking for?


Global Freelancing: Countries Dominating the Gig Economy

I had a fight with Kalsoom Lakhani over copying the content of this article on LinkedIn.

Now that I have your attention, four years down the lane this content is still relevant. Outsourcing jobs over the internet to use individuals as cheap labor is called the “Gig Economy”. Any time you still have “employees” reporting to managers, it is not a “complete rethinking” of work. It’s a plain old hierarchy, pure and simple. The Gig Economy, perhaps, long overdue given the use of similar platforms in other industries (e.g., advertising) seems like a natural progression of technology and market forces and we should be excited to participate in its unfolding. The gig economy has the potential to change everything.

The Gig Economy is the peer-to-peer economy used in transactions such as ride-sharing and home-sharing. For an English-speaking native, without a doubt, the easiest job to find abroad is a teaching gig. If you travel to countries where your physical appearances stray from the ‘norm’ of the locals, you also may walk down the street and find yourself approached by multiple people offering you modeling jobs.

There are 3.2 billion people, who are trying to improve their lives through education and will be in no better position trying to compete globally as every one of them must match the lowest salary even if currencies are radically valued or devalued. So the employees where their comparable cost of living costs much less making those in countries where it costs more to live effectively poor.

You might have personal reasons for changing focus. Perhaps doing so will be better for your health or let you work more closely with people you admire or maybe just because it would be more fun. Whatever the reasons for a change, the main key to making the transition is to figure out what you can use from your current practice. Even if the new focus is completely unrelated to your current one, chances are they’ll have systems, procedures, and even colleagues and clients in common. Let’s examine that by pretending that we’re switching between two completely different freelance careers say from magazine writing to horse riding instructor.

The key to wealth is leverage, leverage, you must get paid while your sleeping through systems. We are looking at a race to corner the “Cognitive Market” who will build or invest in the best cognitive learning machine (Augmented Intelligence) to process all this data. In a big corporation, almost everything moves slowly. Isn’t that a big opportunity for nimble SMEs?

It’s no secret that the giants of the social media world want people to spend more time on their networks and not on their own websites. The author of the content gets rewarded for their loyalty and use of the product with notoriety. The growth of fake news has had a major impact on people’s trust in information on social networks. Not just news and political statements but even brand messages. With so much competition for digital space, it will be the brands that can foster genuine trust with their audience on social that will be successful. The gig economy revolves around :

  • Apportioning risk and Direct Work
  • Trust building and Inclusion of the ‘single entity’, IP and legal
  • Human choice, “right decision, right time, right reason” ethics
  • Economic differences due to valuations of currencies
  • Creation of cheap labor pools for corporations so they can hire cheap labor rather than locally
  • Middle man treating people as commodity and making (n)xBILLIONS.

Gig Economy of Pakistan

Gig Economy in Pakistan is the same as anywhere worldwide. ForiMazdoori is a Skill Bazaar that provides a digital service that bridges the gap between an employer and a worker by providing an easy-to-use system for searching and hiring every day. Likewise, Mazdur Loog is where contractual arrangements take on completely new meanings. The instances of “wage compression” will far outnumber cases of “dramatically opened opportunities.

The gig economy has been growing rapidly in Pakistan, with a 2017 report by the Oxford Internet Institute (OII) ranking Pakistan 4th in the global digital gig marketplace, accounting for 8% of total freelance work. In 2022, the country generated $1 billion in revenue entirely from freelancing gigs. However, while the gig economy has been embraced by many in Pakistan, it is mostly composed of workers who were previously unemployed or have very little experience. This has led to higher participation rates among women and youth, who make up a significant portion of the country’s labor force.

The rise of on-demand startups like Ghar Par and has further supported the gig economy’s growth in Pakistan. However, larger companies like Uber and Careem have also contributed to this trend by offering more flexible and dignified employment options.

While the gig employment structure is not new to Pakistan, technology and the startup ecosystem have enabled it to become more efficient, increase the number of available jobs, and help alleviate the uncertainty of not having work for days on end. Startups like Sukoon, The Handyman, and Fori Mazdoori are aiming to digitize and automate the process of finding gigs to further improve the gig economy in Pakistan.

However, creating job opportunities while protecting employees is a major challenge for startups in Pakistan. The lack of protections for gig workers under Pakistani labor laws is a setback compared to more Western economies, where traditional jobs come with perks such as health insurance and pension plans. The lack of these perks in traditional jobs has made the switch to temporary work easier for many in Pakistan. As the gig economy grows, it is crucial to look at laws to protect freelancers working within it. Additionally, comprehensive policy-level steps need to be taken, such as developing a telemedicine policy and regulating liability coverage.

Recently, we have seen Careem overtaking UBER by change. The localized competition in commuting services is at the helm of the debacle. The whole UBER thing is coming apart due to economic realities. It costs Uber divers around forty thousand a year to make ten thousand after paying taxes, car insurance, and maintenance and then adding on value to compete with more and more drivers coming online while working forty-plus hours minimum. A few people save some money over a taxi, Uber makes a fortune as the man in the middle and jobs go away.

Challenges with Gig Economy?

Let’s face it – outsourcing is probably unstoppable, but glorifying it as a “gig economy” won’t make the transition in the workforce any less painful. The benefits of a “nimble core of managers” with outrageous salaries is really what it’s all about. So this is really just another justification for the libertarian “dream” of “whoever is the most willing to throw his fellow humans under the bus wins.” Globally, millions will lose their livelihood, and millions more won’t even have a chance to get into the workforce.

Using technology as a replacement for labor to create a man-in-the-middle dollar is creating ridiculous wealth for investors and a few founders while creating hardly any jobs.  The infrastructure doesn’t exist in most truly rural areas to support the broadband necessary to make work-from-home viable for most positions, and building it out isn’t going to be profitable due to the low user density present.

The rise of freelancing has turned the world into a global marketplace, where employers and freelancers from any location have equal chances of success. Employers can tap into a pool of human resources from anywhere in the world, while freelancers can get hired with the help of technology-driven tools, regardless of their location.

According to a report by the Oxford Internet Institute (OII), the Asian countries dominate the digital gig economy. The report outlines the top six countries that take up the majority of online jobs in the global freelancing ecosystem.

The report reveals that certain regions are rich in specific types of freelancing talent. For instance, the US is known for its writing and translation work, while India is famous for quality programmers at a cheaper rate, and Bangladesh has an enormous sales and marketing support resource.

India tops the list with 24% of the global online workers residing in the country. Indian workers are highly competitive due to their better education levels and higher technical knowledge. More than 50% of these workers offer software development services globally. The contribution of freelancing to India’s Gross Domestic Product is a massive $400 billion. The country’s popularity in freelancing is due to the reasonable paycheck, which acts as additional or primary income, especially for women professionals and retired people who fail to find adequate jobs due to family and societal pressures.

Bangladesh is the second most popular freelancing destination, comprising 16% of the total pie, with a focus on sales, marketing support, creative and multimedia, software development, and technology. The average wage rate in Bangladesh is meager, making outsourcing a perfect opportunity for people to gain financial independence and earn a better income.

Although the US is not as populous in freelancing as compared to the top two countries, 55 million people rely on it for some extra dollars, and 35% of the American workforce is associated with outsourced work in some way. The outsourced market in the US is evenly distributed among three major segments: software development and technology, creative and multimedia, and writing and translation.

Pakistan ranks fourth, contributing over 8% of the global gig economy, with a rising number of qualified graduates who freelance their expertise. Higher education institutes produce a count of 600 thousand graduates annually from varying fields of business, computer science, and software engineering. Thus, this pool is lured towards freelancing jobs due to their better wage rate. This year, Pakistan has generated a significant amount of $1 billion entirely from freelancing.

Advertisement. Scroll to continue reading.

The Philippines follows Pakistan in the freelancing rankings, contributing 6% in the global outsourcing market. One of the primary reasons is the highly concentrated job market in the country, which is pushing people towards freelancing. Another interesting reason is the severe traffic problem in urban areas, making a regular job highly challenging for many. Conversely, freelancing is giving them the liberty to work from home without the hassle of traveling. Filipinos are best suited for content writing, customer service, and technical support jobs due to the country’s nomination as one of the best English speaking countries in Asia.

The United Kingdom stands at number 6 in the market share of the global gig economy, dominating some of the major professional services, including accounting, legal services, and business consulting. Out of the total professional services category, the UK comprises 22%. Other services, such as creative and multimedia skills, are also growing. 29% of university students consider freelancing as part of their career plan, with 87% of students taking it along with their first and second-class degrees. The unstable regular job market after Brexit also has a role to play in boosting the freelancing market in the UK.

Pakistani Social Leverage

I am sharing with you our success secret of online outreach for Zorays Solar Pakistan. In fact, these are the must-haves that I encourage you to employ with your startup to boost its PR image. Analyze these: is a Social Media Advertising Blog with Pakistan’s most rapidly organically growing Social Media Website. Remember at Zorays Khalid, companies I have served include (experiential design company) (sports mentorship) (online healthcare) (renewables) (startup directory) (real estate) (merchandise) (listing).

What is in there for the worker? With a surplus of talent — e.g., the current market — how does one charge enough to cover the benefits no longer received because it’s a work-for-hire situation, rather than a typical employee setting? Seems like the upside is all on the employer’s end. IT people, it’s great to explore beyond the gig economy headlines, general concept, and success stories, and start to ask more “how will this really work?” questions. Who loses, what becomes harder, and what foundations (e.g. culture) are a prerequisite for success?

In conclusion, the Asian market still takes the lead in the global outsourcing market due to affordable labor and a highly qualified workforce. Stay up to date with the latest trends and best practices in WordPress development and design. Join my community and take your WordPress game to the next level!

P.S.: i2i Incubator’s Kalsoom Lakhani Copies Content without Credit until challenged.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like


In conclusion, the expulsion of Afghan refugees presents a complex challenge for Pakistan, balancing security concerns with humanitarian considerations. The decision reflects the urgency...


Pakistan finds itself in a unique position, where it appears susceptible to insults and criticism from various quarters without offering a robust response. The...


Again resorting to ifs and buts, as usual. Certainly, Pakistan still has a chance to qualify for the semifinals. However, it’s imperative that they...


Adam Zampa is likely to miss today’s match against Pakistan due to back spasms. The fitness standards of our team have significantly declined. Salman...


It all started with Israel carpet-bombing Palestine. Muhammad Rizwan in a post-match tweet after beating Sri Lanka showed his solidarity with Gaza. Here is...

Sports & fitness

This is only the beginning; we will advance to the FIFA World Cup. Technically, it was the second match as it was the second...


In yet another instance of BCCI falling short, Ekana Stadium in Lucknow has left many spectators disheartened. Lucknow is considered to be rich in...


Explore a diverse range of cricket discussions, including player retirements, match predictions, and career trajectories.


Naseem Shah’s exclusion from the ICC World Cup 2023, as well as potential absence from the upcoming Australia-Pakistan series and PSL, is deeply disheartening,...

World Politics

In the wake of decades-long instability in Afghanistan, it is imperative for regional powers to come together and forge a comprehensive solution for lasting...


On September 9, 2023, the Special Investment Facilitation Council (SIFC) got back to work in the 5th Apex Committee Meeting. Care Taker PM organized...


The Pakistan Army Air Defence Corps has recently received a significant boost in its capabilities with the acquisition of the high-to-medium range air defence...


In the realm of history, Quaid-e-Azam Muhammad Ali Jinnah stands tall as the esteemed founder of Pakistan, hailed for his ability to merge political...


In the annals of history, few figures stand as tall as Quaid-e-Azam Muhammad Ali Jinnah, the founding father of Pakistan. Beyond his leadership in...


Learn how to maximize your connects, improve response time, craft compelling proposals, and diversify your income streams. Get ahead with effective communication, a captivating...

Armed Forces

Let us explore the controversial life of Sultan Bashiruddin Mahmood, a Pakistani nuclear engineer and scholar, who played a significant role in Pakistan’s nuclear...


The act of attacking GHQ is equivalent to attacking Pakistan’s defense, and the individuals from Tehreek-e-Insaf who carried out the attack may not fully...


Bilawal Bhutto Zardari is a Pakistani politician and the current Chairman of the Pakistan Peoples Party (PPP). There are many people in Pakistan who...


Justice Qazi Faez Isa is a senior judge in Pakistan and currently serves as a judge in the Supreme Court of Pakistan. He was...

World Politics

Approximately four years ago, six Mirage 2000 fighter jets belonging to the Indian Air Force briefly entered Pakistani airspace and dropped five bombs. However,...

Food & beverage

Lahoris and Tim Hortons Pakistan made history by setting a new global record for the highest opening day sales in the brand’s history since...


Regarding the death of Musharraf, there is a current discussion about the saying “don’t speak ill of the dead.” I would like to illustrate...


It is believed that the war began on Sept. 6, 1965. But generations have been delivered on this thinking that the war which commenced on...


Whenever Indian media talks about Mig 21 and Abhinandhan, they never forget to remind about he downed F-16 etc. Same remind me the Indian...


Worldwide dentists earn a hefty chunk out of the pie when it comes to making in the highest money bracket. They fall just short...


As American Dollar governs today’s capitalist markets, every Pakistani Government should focus on how to reduce the worth of Dollars against the Pakistani rupee....


Imran Khan always has had sherwani syndrome. He came in stealing votes with pre-polled rigging. Perception is that he came into power with بیساکھیاں...


How tables have turned, while Six dominant PSL 2022 teams from each region of Pakistan are featuring this PSL happening in Pakistan, IPL will be taking...


Most Viewed Posts

  1. niche Niche And Event Blogging – Scaling Beyond 10 Lac & Making Money (18,078)
    What do you want to be known for? What could you teach? What can you influence? Or what do you want to influence? What is your area of expertise? What do you know that others in your industry don’t? Identifying your uniqueness and value is easier said than done. For those of you wondering how […]
  2. hope fore semis still alive Can Pakistan still qualify for the Worldcup 2023 semifinals? (10,054)
    Again resorting to ifs and buts, as usual. Certainly, Pakistan still has a chance to qualify for the semifinals. However, it's imperative that they win all the remaining matches decisively to secure their spot. The team must bring out their best performance to outshine their rivals in the upcoming games. Otherwise, to be honest, the […]
  3. syed asim munir ahmad shah [Confirmed] General Asim Munir Shah appointed as the New Army Chief of Pakistan (8,586)
    Shahbaz Sharif was in London for a reason. He has appointed General Asim Munir as COAS. Clearly, General Asim was my favorite candidate for the next Army Chief appointment. This announcement came just in time, as Lieutenant General Syed Asim Munir Ahmed Shah would have been retiring on 22nd November 2022, next to him is […]
  4. Arshad Sharif Journalist Fled Pakistan and Never Came Back (7,961)
    Reader discretion! Arsched Sharif on doubts of mistaken identity was killed with nine bullets by the Kenyan Police as his car breached a security checkpoint. Some say he was neutralized with a sniper by ISI. Whereas, he was compelled to leave UAE on state request and the only visa-free ticket he could avail was of […]
  5. Tim Hortons Tim Hortons The Cheapest Coffee from Canada Now Being Served in Pakistan (7,682)
    Lahoris and Tim Hortons Pakistan made history by setting a new global record for the highest opening day sales in the brand's history since 1964. With over 5,352 restaurants across 15 countries, Tim Hortons has established itself as a household name and a go-to destination for coffee and baked goods. This latest achievement is a […]
  6. valentine's day Celebrate Haya Day – Valentine’s day is Haram (7,522)
    In essence, Valentine's Day is not representative of "true love" but rather the affection lacking dedication seen in relationships between partners, partners with others outside of the relationship, and mistresses. This is essentially a manifestation of promiscuity and indulgence in carnal desires, which contributes to immorality. What are you marking this day as? Are you […]
  7. markhor Major General Faisal The Real Markhor (6,843)
    A strong reaction of ISPR to the baseless allegations against Major General Faisal Naseer, DG-C of Pakistan Army and ISI: The honor of the soldiers is being tarnished by making accusations for the sake of personal interests. The institution will vanguard its officers and soldiers. No one will be allowed to disrespect the institution or […]
  8. petrol price in pakistan tomorrow How Petrol Prices Are Set? (6,749)
    Internatonal oil prices are down by approximately 10$ per barrel and USD at 25 Rs. The simple question is when oil became cheap in the world market, why did the current Government make it expensive? Presumedly, the sole reason for the increase in petrol price is the opening of LC of PSO when the exchange […]
  9. punjabi song A list of The Punjabi Tribes (6,741)
    Jatts — Warrior and Farmer in one. Started getting comfortable with farming life around the sixteenth 100 years. Some Jatt families are: Waraich, Sandhu, Dhillon, Bajwa. Cheema and so forth. Some Bhatti, Chinna, Rai, Tiwana, and Uppal are viewed as Jatts. Punjabi Rajputs (Rajay, Ranay, Rai) — Took the Rajput titles, either because of the […]
  10. nadra pakistan birth certificate verification online How to get Pakistani Citizenship for your newborn (6,728)
    Pakistan, despite being a developing or underdeveloped country, rarely offers its nationality to the visiting baby of foreigners. The first stipulation is that birth has to occur in Pakistan. Both parents have to be registered with NADRA. If you have a newborn or a child who needs to be conferred with Pakistani nationality. The process […]
  11. seo-keywords SEO Keywords – Khul ja Sim Sim Khazana – Urdu/Hindi (6,685)
    If you want to learn SEO to make your own money before you could apply for an internship or a job. Take this course! Khul Jaa SimSim. Secret Code of Success.  How we can lead the world by understanding the Secret Code of the 21st Century! Learn How to get started with Keywords using Tools; SEMrush, SPyFu, and MOZ. […]
  12. tafseer [List] Tafseer E Quran – Authentic Interpretations of Quran (6,103)
    What basically is the Quran? It is everything that resembles a constitution having rules and regulations for leading a peaceful, meaningful life. It contains those secrets about the universe which when understood in a real manner will take man to the heights of success. اگر تقلید بودی شیوۂ خوب پیمبر ھم رہ اجداد رفتی اقبال […]
  13. Betting in Pakistan is illegal The rise of Betting in Pakistan (6,102)
    You might have noticed during PSL matches that 1XBAT appears on Karachi King's jersey and in advertisements. The team Multan is sponsored by Wolfnews, which is actually a renamed version of a betting website. Additionally, Dafa News, which is one of the main sponsors of PSL, is quite similar to Dafabet. It's worth noting that […]
  14. psl seven PSL Seven Cricket Tournament Final 2022 – Lahore Qalanders versus Multan Sultans (5,976)
    How tables have turned, while Six dominant PSL 2022 teams from each region of Pakistan are featuring this PSL happening in Pakistan, IPL will be taking place in Mumbai starting 26 March after its last version in Dubai for obvious reasons. Tomorrow is going to be the PSL final 2022 between Lahore Qalanders and Multan Sultans which […]
  15. pakistani seafood recipes Forty-Two Popular Fish Types In Pakistan (5,960)
    As of today, the price for cut chicken per Kilogram ranges from anywhere Rs. 515 to Rs. 600. Whereas, Fish is still at the rate of Rs. 400 per Kg. Fish is a good alternate for chicken as it falls in white meat category. If we had to personally kill the animals that we consume […]
  16. shoaib malik Shoaib Malik-Sania Mirza Another Failed Celebrity Marriage? (5,584)
    It seems like just yesterday when the media got all hyped for the 24-carat One Kilogram of weight Gold crown bestowed by Firdaus Ashiq Awan on behalf of the Sialkot community to Sania Mirza on Shoaib Malik's wedding. Celebrity marriages never last. That is the cliché being echoed around the world, from Hollywood to Lollywood […]
  17. basant Basant Festival Happening Again in Pakistan Ever (5,554)
    First and foremost if you are here for the investment guide book of Basant Maheshwani we are not discussing that. Basant, the kite fighting competition, the once biggest event in the history of old Lahore is ever missed from the core of the Lahori public. Lahoris have been deprived of their right to flying colors […]
  18. arshad nadeem Arshad Nadeem is a better sportsman than Imran Khan (5,418)
    I don't know if you've heard, but Pakistani athletes are a bunch of geniuses. They're so good at sports that they win medals. Recently, Pakistanis added eight medals including Two Gold, Three Silver, and Three Bronze medallions in Common Wealth Games 2022. They merely highlight the unrealized potential. Singapore, a country with a population the size of Faisalabad, has more medals (Twelve) overall.  It is wonderful to see Pakistani athletes succeeding at the Commonwealth Games and to see Pakistanis becoming aware that there are sports besides cricket. These athletes do well not as a result of […]
  19. babar azam and virat kohli comparison Time To Prove Babar Azam is better than Virat Koli (5,378)
    Exactly, one year ago, I was in Sharjah with my wife Iman witnessing Pak vs Scotland group stage match. Pakistan had already qualified for the semi-finals. Today, the cricket frenzy has taken over the Pakistani nation all over again. Babar Azam is probably the greatest T20I captain for Pakistan. But he has to prove it. […]
  20. Global Freelancing: Countries Dominating the Gig Economy (5,348)
    I had a fight with Kalsoom Lakhani over copying the content of this article on LinkedIn. Now that I have your attention, four years down the lane this content is still relevant. Outsourcing jobs over the internet to use individuals as cheap labor is called the “Gig Economy”. Any time you still have “employees” reporting […]