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Digital payments will grow in Pakistan—but only when they solve a merchant’s problem better than cash.

Business & Startups

The Low Adoption of Digital Payments by Pakistani Merchants — A System Problem, Not a Technology Problem

Why 95% of Pakistani merchant transactions still rely on cash, and what must change before digital payments finally gain real traction.


Pakistan Is Still Severely Under-Banked

Another structural barrier lies in Pakistan’s financial inclusion gap. Even after years of reforms and digital wallet growth, a significant portion of Pakistan’s adult population remains outside the formal banking system.

Estimates suggest that tens of millions of Pakistanis who could theoretically maintain bank accounts still do not possess one. Cultural perceptions regarding conventional banking, religious considerations regarding interest, documentation hurdles, and geographic access all contribute to this gap.

Because most digital payment instruments ultimately connect to bank accounts, this banking gap directly translates into a digital payment gap.

The result is an unusual paradox: Pakistan has millions of smartphone users capable of performing digital transactions, yet the financial infrastructure that should support those transactions remains incomplete.


READ:   Why Pakistan Has 20 Million Crypto Users but Fewer Than 500,000 Stock Market Investors

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